The online button designer is set up to design just the face of the button. If you would like rim text, there is a section of rim text on the "text tool" tab of the design tool.  The rim text will not show up on your preview, it will be added by a graphic designer once the order is received.

Please note that rim text is NOT visible on the face of the button, only on the underside edge of the button and please also note that we will not send proofs for rim text unless you make a note of this in check out.